Still from the Five Shades Productions showreel

Est. 2015

Film and photography that has to work, not just look good.

A UK-based commercial production studio. Advertising films, brand content, product and property visuals — concept to delivery, founder-led.

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Food, product and commercial film production · Birmingham, UK

We work with hospitality groups, clinics, product brands, developers and agencies.

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— How a project runs

Five steps, in order.

  1. 01

    Brief

    Objective, audience and budget, agreed before anything is made.

  2. 02

    Treatment

    Story, look and shot approach set out in writing.

  3. 03

    Shoot

    Director-led production day, crew and locations managed.

  4. 04

    Post

    Edit, colour, sound and finishing under one roof.

  5. 05

    Delivery

    Masters and cutdowns for every channel and ratio.

Najam Zaidi, founder of Five Shades Productions, in a studio portrait

— Founder

Najam Zaidi

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